Product Director, Bispecifics and Portfolio Patient Marketing

At Johnson & Johnson,we believe health is everything.

Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, andsolutions are personal.Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.Learn more at jnj.com .

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world.

We provide an inclusive work environment where each person is considered as an individual.

At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:
Marketing

Job Sub Function:
Advertising & Promotions

Job Category:
Professional

All Job Posting Locations:
Horsham, Pennsylvania, United States of America

Job Description:

Johnson & Johnson is recruiting for a Product Director, Bispecifics and Portfolio Patient Marketing, located in Horsham, PA.

About Oncology

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements.

Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Oncology team is focused on the elimination of cancer by discovering new pathways and modalities to finding treatments and cures.

We lead where medicine is going and need innovators with an unwavering commitment to results.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine

The Product Director, Bispecifics and Portfolio Patient Marketing sits within a non-traditional patient marketing team with a dual mandate: advancing multiple myeloma portfolio education and driving patient activation for J&J's bispecifics portfolio, including TECVAYLI® and TALVEY®.

In a fast-moving and highly competitive treatment landscape, the Product Director will help connect broader disease and treatment education with focused, brand-relevant activation-translating strategy into timely, patient-centered, compliant programs that improve understanding, support informed conversations, and help patients navigate the treatment journey.

The ideal candidate brings strong marketing fundamentals, a builder mindset, and a bias for action.

They are comfortable moving between portfolio-level education and brand-level activation, working through ambiguity, and aligning complex cross-functional teams to keep pace with changing patient, market, and competitive needs.

Key Responsibilities Include:


* Lead execution across the team's dual mandate: multiple myeloma portfolio education and patient activation for the J&J bispecifics portfolio, translating strategy into compliant program...