AI Creative Lead

SUMMARY

Responsible for the branding of company public image, development of marketing for products, and promotional material across a variety of media.

ACCOUNTABILITIES


* Conceptualizes and creates visual designs that inspire the style and aesthetic for websites, product marketing, videos and/or digital media content


* Coordinates with art, design and development teams to scope projects and devise ideas


* Presents preliminary concepts, sketches, thumbnails, story boards etc.

to stakeholders during the pre-production phase


* May develop multiple design and messaging iterations for several assets per project


* Crafts creative vision and mood through use of concept, messaging, color, lighting, and composition


* Provides creative leadership on issues relevant to concept, messaging and graphic design


* Creates and maintains graphics-specific templates, instructions, documentation, and best practices


* Maintains third party vendor relationships