Business Development (Sales) Executive

Business Development (Sales) Executive 

Hearst Media Production Group (HMPG) is seeking a Business Development Executive with extensive national sales experience developing content-driven digital and media content partnerships and sponsorships for family-friendly brands/advertisers, non-profits, and foundations.  This individual must establish and maintain senior-level relationships to develop and pitch unique multi-platform branded content programs, ultimately closing and negotiating long-term partnership agreements. 

The ideal candidate can leverage and create successful relationships with Executives at Fortune 500 companies, media and digital agencies, privately held brand advertisers, and non-profit and foundations executives and boards.  This individual has sales experience pitching and negotiating national media/sponsorship contracts and a passion for creating original, unscripted programming across YouTube, linear, streaming, and other digital channels.

The position includes a base salary and commission structure.

This position reports to the National Sales Manager and is in office four (4) days a week at our Hearst office located in Glendale, CA.

Responsibilities


* Proactively identify, research, and pitch new sales prospects for original, brand-funded content with a heavy emphasis on YouTube, plus linear, streaming,  and other our family-friendly programming blocks on ABC, CBS, NBC, The CW, Telemundo, and other media and digital/social outlets


* Support creation and present strategic, unscripted concepts for existing content franchises and new, original series to multiple stakeholder groups that meet a client’s business objectives


* Navigate complex client organizational environments to pitch and close long-term sponsorships and content production partnerships, including contract negotiation and renewal efforts


* Collaborate with the production team and key internal stakeholders to successfully transition closed deals to activation

Qualifications


* 8+ years of relevant business development and sales experience with a demonstrated ability to achieve sales targets


* Digital agency, media company or branded content studio experience required


* Deep understanding of the digital video landscape and analytics, and familiarity with audience data as measured across different media including linear TV, streaming, and social media platforms


* Possess a network of contacts with prospective clients of varying sizes, and most importantly, the drive to identify and develop new relationships 


* Strong business development skills including outbound prospecting, brand research, and cold outreach, presentation development, proposal writing, and experience presenting to C-level executives


* Extensive experience in structuring and negotiating branded content contractual arrangements, focused on production, sponsorship, and distribution


* Must be conversant with prevailing legal structur...