Senior Product Marketing Manager

Senior Product Marketing Manager

This role has been designed as 'Hybrid' with an expectation that you will work on average 2 days per week from an HPE office.

Who We Are:

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work.

We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today's complex world.

Our culture thrives on finding new and better ways to accelerate what's next.

We know varied backgrounds are valued and succeed here.

We have the flexibility to manage our work and personal needs.

We make bold moves, together, and are a force for good.

If you are looking to stretch and grow your career our culture will embrace you.

Open up opportunities with HPE.

Job Description:

As a Senior Product Marketing Manager, you will work closely with your marketing, product management, business development, engineering, and other peers to develop product launch and GTM programs supporting the core server platform for the compute business unit.

Success will be measured by growth of share across global theaters.

Successful candidates should have a background in compute / servers including technologies, theories, and techniques, contributing to the development of innovative principles and ideas.

Leading cross-division projects that affect the organization's long-term goals and objectives is expected, as well as routinely exercising independent judgment in developing methods, techniques, and criteria for achieving objectives.

You will understand customer needs/insights, provide value proposition, messaging, and whole solution strategies.

You will work regularly with the enablement team, customers, and your marketing peers to accelerate customer demand.

You will apply market and customer insights into customer requirements and brand loyalty to define and message the portfolio.

You will often operate in complex disciplines, in which the company must master to be successful.

This is a global role:

• Lead the New Product Launch process for the core server platform business, including development of messaging map for your servers and solutions.

• Lead projects that involve cross- functional coordination to provide integrated products/services/solutions.

• Improve processes affecting your portfolio and cross-functional collaborators.

• Seen as an expert and is called on to defend the benefits in front of customers or partners.

• Create awareness, demand generation, web collateral, customer presentations and other assets.

• Work with customer reference team to develop customer references, testimonials, and case studies for external and internal use.

• Develop deep understanding of the target audience by gathering insight into target personas, buyer needs and the purchase decision process.

• Support GTM strategy across sales, marketing, integra...