Senior Manager - Product Management & Marketing (Controlgear)

Lauritz Knudsen Electrical and Automation is a pioneering electrical and automation brand with a rich legacy of over 70 years in India.

We offer comprehensive portfolio of low-voltage switchgear, medium-voltage switchgear, automation solutions, software, and services catering to diverse segments, including homes, agriculture, buildings, infrastructure, and industry.

Manager/ Sr.

Manager - Product Marketing & Management - Mumbai

Drive Product management & LCM activities for Controlgear products

Product Management:

-Assess market trends for product sales, new products, competitor products, variants & to develop a strong product portfolio

-Life cycle management and Product portfolio review

New product introduction and sales:

-Lead Business case development for new products

-Field trials and new product launch in the market

-New product approvals with consultants, customer and create awareness

-Feedback from customers for product stabilization & variant development

Product Sales & Approvals:

-Provide product support to Sales, BD, Segment, OEM team

-Customer visits along with sales/OEM team to enhance LK product expertise and spec-in

Promotion:

-Preparation of Catalog for new products, Training Material, E-mailers, Presentations, Demo kits

-Organize product launch events (seminars, conclaves, exhibitions etc.)

MIS / market research

- Market Intelligence on competitors, market trends, market share

- Market demand / forecast for products

Functional Competencies

In depth knowledge of Controlgear products & IEC standard

Working knowledge of SAP.

Experienced in Product Management & Marketing activities

Behavioural Competencies

Good communication skill

Positive & Learning attitude

Pleasant Personality & Extrovert

Educational Qualification: B.E/ B.Tech - Electrical

Experience range- 5-10 Years

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150 000+ employees in 100+ countries
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