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Digital Marketing Specialist, Benelux

At Elanco (NYSE: ELAN) – it all starts with animals!

As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets.

At Elanco, we are driven by our vision of Food and Companionship Enriching Life and our purpose – all to Go Beyond for Animals, Customers, Society and Our People.

At Elanco, we pride ourselves on fostering a diverse and inclusive work environment.

We believe that diversity is the driving force behind innovation, creativity, and overall business success.

Here, you’ll be part of a company that values and champions new ways of thinking, work with dynamic individuals, and acquire new skills and experiences that will propel your career to new heights.

Making animals’ lives better makes life better – join our team today!

Your role:

Function working closely with the Digital Marketing Lead, Digital Marketing Manager, Marketing Lead and Brand Managers to ensure timely, effective, and optimized digital activation across multiple touchpoints in Benelux for Elanco Animal Health.

Accountable for the coordination, execution and performance evaluation of digital marketing activations across brands in PH.

Hands on responsibility and performance accountability of digital and social activations in agreement with and in collaboration with Digital Marketing Leader and and (Digital) Marketing Managers.

The function will also support the coordination of Key Account activities, for our PH portfolio, here under activation of agreed upon digital campaigns, and initiatives to support growth in Vet and online retail channels.

Proactively support Sales Managers and Brand Managers in development, execution and performance evaluation of the digital initiatives.

The role interacts with key customers and suppliers, including eCommerce- and omnichannel Key Accounts customers, creative agencies as well as internal stakeholders within marketing and sales.

Your Responsibilities:


* Driving, executing and delivering performance results on our websites, securing adherence to best practice for SEO/GEO and analyzing performance using Google Analytics.


* Executing and maintaining planned activities in social, including content plan, community, monitoring, scheduling content timely on various social platforms and evaluating performance.


* Executing and maintaining selected paid campaign activities, e.g.

social, search and OLV for smaller campaigns, and adhering to the budget defined for paid digital activation as well as ensuring optimal delivery of digital campaigns within the scope of the budget.


* Executing planned activities in other digital channels, e.g.

email marketing and marketing automation, including coordination of content plan, development and implementation of campaign material and performance evaluation.


* Define campaign KPIs, analyze performance, and advise on optimization strategies to maximize ROI and secure optima...




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