Brand Manager - Innovation, Retail Tissue

Your Job

Georgia-Pacific is currently seeking an experienced Brand Manager - Innovation within the Retail Tissue business in Atlanta, GA.

This role will be responsible for short and long-term innovation for Angel Soft® & Quilted Northern® brands, reporting to the VP/GM Quilted Northern®.

The successful candidate will use their leadership capabilities to set collaborate, challenge, seek and share knowledge working with multiple capabilities and stakeholders - including business operations, research & development, manufacturing, finance and marketing.

What You Will Do


* Develop strong understanding of target consumer and their needs.

Work with team to develop and maintain short and long-term innovation pipeline to deliver on the target consumer needs.


* Ensure consistent quality and consumer experience are delivered to our consumers


* Participate in development of long-term brand strategy development to ensure that brand/commercial/innovation roadmaps are cohesive and deliver on brand vision and objectives.


* Collaborate with different capabilities to understand economics and tradeoffs of all alternatives to profitably deliver on our consumers' needs.


* Engage with capability teams and operations across the product system to drive product quality, productivity, and eliminate waste.


* Frame up and clearly communicate strategies and decisions across capabilities


* Leverage insights and data to develop compelling retailer sell stories to support sell-in of innovation initiatives.

Who You Are (Basic Qualifications)


* Bachelor's degree or higher


* 5 years of either business, innovation, or product management experience


* Experience working cross-functionally

What Will Put You Ahead


* Master's Degree


* Experience in the CPG or Retail


* Experience in the paper industry

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This means we openly challenge the status quo, find new ways to create value and get rewarded for our individual contributions.

Any compensation range provided for a role is an estimate determined by available market data.

The actual amount may be higher or lower than the range provided considering each candidate's knowledge, skills, abilities, and geographic location.

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