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Head of US Consumer Experience

Description

Kenvue is currently recruiting for a:

Head of US Consumer Experience

What we do

At Kenvue , we realize the extraordinary power of everyday care.

Built on over a century of heritage and rooted in science, we're the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® and BAND-AID® that you already know and love.

Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.

We are passionate about insights, innovation and committed to delivering the best products to our customers.

With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day.

We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours.

For more information , click here .

Role reports to:
Head of Commercial Operations

Location:
North America, United States, New Jersey, Summit

Work Location:
Hybrid

What you will do

In this role you will drive executional excellence to boldly grow our share of everyday care as the owner of our integrated digital experience across our portfolio of iconic brands.

You will lead a team to create and curate integrated, multi-channel experiences that intercept the consumer journey and engage consumers consistently across touchpoints including web, mobile, social, CRM, and retailer.com.

You will deliver seamless, integrated and personalized consumer experiences and brand messaging across channels that drive engagement metrics in line with brand strategies and customer expectations that fuel sales, share, household penetration and profit goals.

The person in this role will partner closely with our Brand Growth teams to translate brand strategies and consumer journey maps into a consumer experience map that identifies key digital touchpoints that intercept moments that matter.

They will lead product ownership of the associated digital experiences including web, mobile and CRM, developing product roadmaps to deliver against defined success criteria.

Additionally, they will coordinate with the Brand Growth and Media teams to synchronize product roadmaps with brand social calendars and integrated media plans, aligning on content and creative needs.

Their teams will partner with Technology and Data in integrated high-performing agile product teams to deliver the experiences and work with our data and analytics team to measure performance and establish the practices and behaviors to drive continual optimization against success criteria.

Additionally, this person will oversee digital shelf teams to seamlessly extend our digital experience to retailer sites.

They will be responsible for establishing a performance model that optimizes digital shelf performance to drive organic traffic and page conversion.

Their team...




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