Brand Manager, US Neutrogena Trade Marketing

Description

Kenvue is currently recruiting for a:

Brand Manager, US Neutrogena Trade Marketing

What we do

At Kenvue , we realize the extraordinary power of everyday care.

Built on over a century of heritage and rooted in science, we're the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® and BAND-AID® that you already know and love.

Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.

We are passionate about insights, innovation and committed to delivering the best products to our customers.

With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day.

We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours.

For more information , click here .

Role reports to:
Commercial Leader Face Care

Location:
North America, United States, New Jersey, Summit

Work Location:
Hybrid

What you will do

We are seeking a dynamic and results-oriented Trade Marketing Manager to join the U.S.

Neutrogena Megabrand Brand Growth team.

In this role, you will be lead the overall Neutrogena brand strategy and go-to-market plan to win across key retailers, driving seamless of brand comms and creative activation across multiple touchpoints with special focus on retail/trade.

You will be responsible for ensuring the brand equity is clear and consistent across various activations, but is uniquely fit for that touchpoint objective.

You will help execute the Neutrogena Face and Megabrand retailer content throughout the retailer ecosystem.

You will have one direct report that is responsible for Neutrogena Sun Trade Marketing Activation.

Key Responsibilities:


* Integrated Retail Planning
+ Develop a comprehensive omnichannel marketing strategy and integrated plan that ensures Neutrogena wins across all major consumer moments across all touchpoints
+ Identify key areas of partnership and opportunities that can drive meaningful impact to the 2026 business plan and longer 3 year strategy


* Content Creation & Optimization:
+ For Neutrogena Face/Megabrand retailer ecosystem:
o Responsible for creative kick off, optimization and driving creative deadlines to meet all critical deadlines.
o Lead the development of trade marketing content, ensuring alignment with overall marketing strategies and being the primary liaison with our global brand development teams, customer activation teams and agency partners to ensure flawless design delivery and implementation
o Oversee the localization of global shopper toolkits, expanding national assets to include Omni merchandising requirements, inclusive of instore merchandising and digital assets needed across bre...