Digital Communications Manager

Shape Your World

At Alcoa, you will become an essential part of our purpose: to turn raw potential into real progress.

The way we see it, every Alcoan is a work-shaper, team-shaper, idea-shaper, world-shaper.

Digital Communications Manager

The position Digital Communications Manager will be a key member of Alcoa’s global communications team, reporting to the Director, External & Marketing Communications.

This position offers an opportunity to combine strong storytelling skills with an in-depth knowledge on building brand value across digital communications platforms.

When you join Alcoa, you will become part of a high-performing team.

You will plan, develop, and deploy communications that align with Alcoa’s Purpose, Vision, Values and strategic priorities.

This role requires a blend of strategic thinking, technical knowledge, communication skills, and business acumen.

The ideal candidate will have a strong background in content management (email, social media, digital signage, etc.), digital communications, and technology, with experience in a large global organization.

You will develop and implement standards and processes while also leading the establishment of key performance indicators to drive channel effectiveness.

In addition to working within the Global Communications team, this position will coordinate closely with Alcoa’s regional communications teams, the Alcoa Foundation, and Alcoa’s Investor Relations team for aligned messaging and positioning.

Responsibilities


* Manage the strategy for Alcoa’s external digital communications channels including the global content calendar, ensuring the development of compelling content across all platforms including the company’s internet page, while liaising with regional communications teams to create a cohesive brand narrative consistent across our regions.


* Identify and develop compelling, engaging content that demonstrates Alcoa’s value proposition for use on the global digital channels.


* Identify and lead strategic decisions across digital channels, ensuring brand positioning and growth across our platforms, reliable content management, and improved user experiences.
Develop and implement key performance indicators to drive global channel effectiveness, and leverage the data and insights to inform content creation and deployment.


* Managing Multiple Channels – be a subject matter expert through communication tool ownership, following established processes, and leading execution where you create content, coordinate distribution, and assist partners who have large associate campaigns.

A technical background isn't required for this role, but candidates should have enough technical knowledge to speak fluently and collaborate with technical partners.

Qualifications


* Bachelor’s degree, preferably in communications, public relations,


* 7+ years of experience in corporate communications or public relations agency


* Experience in m...