Vice President - Global Upstream Marketing, EP

At Johnson & Johnson, we believe health is everything.

Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:
Marketing

Job Sub Function:
Strategic Marketing

Job Category:
People Leader

All Job Posting Locations:
Irvine, California, United States of America

Job Description:

Johnson & Johnson is currently seeking the best talent for a Vice President, Global Upstream Marketing, Electrophysiology to join our MedTech organization located in Irvine, CA.

The VP, Global Upstream Marketing is a strategic leader responsible for steering the vision and execution of our marketing initiatives with an emphasis on upstream product management.

This role partners closely with the R&D/Innovation team to drive the development and commercialization of innovative products in catheters, hardware, software and digital solutions.

In addition, this leader has responsibility for global brand management, portfolio messaging and clinical evidence marketing to ensure cohesive, compelling narratives across our product portfolio and competitive landscape.

Additional responsibilities will include:

Product Management & Innovation:


* Develop and implement a comprehensive global marketing strategy that supports the company's business goals and drives revenue growth.


* Define and articulate the product vision and strategy, ensuring alignment with business goals and global commercial strategies


* Define and validate customer segment profiles, detailed clinical use cases, and procedural workflows that shape product design and positioning


* Serve as central conduit between key global markets and R&D pipeline, ensuring voice of customer insights drive differentiated, scalable innovation


* Lead the full lifecycle of products, from conception through development, launch, and post-launch performance evaluation.


* Collaborate with cross-functional teams, including R&D, regions, and operations, to define product specifications, ensure alignment with real-world customer needs, and drive innovation.


* Develop and maintain product positioning, messaging, and go-to-market strategies that effectively communicate the value proposition to target audiences.


* Lead a team of marketing professionals, providing guidance and direction to ensure that all marketing initiatives are aligned with the company's overall goals.



* Drive the cross-functional and cross-organizational delivery of the strategy and global product portfolio marketing plans, including value propositions, positioning, and segmentation.


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