Senior Marketing Manager

At Johnson & Johnson, we believe health is everything.

Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:
Marketing

Job Sub Function:
Product Management

Job Category:
Professional

All Job Posting Locations:
Mumbai, India

Job Description:

Job Description:

Johnson & Johnson Medical Devices is recruiting for Senior Marketing Manager role for Electrophysiology business, located in Mumbai/Chennai/Hyderabad/Bangalore/Delhi

Role Overview:

Responsible for Strategizing Marketing Plans within timeline in a manner consistent with the CREDO, company policy and goals, and in line with overall business direction.

Illustrative responsibilities:



* Formulate and drive long & short-term strategy for the 3D procedures & use of its relevant technology includes Capital & Consumable to achieve business plan and growth aspirations.


* Work closely with regional product portfolio team to develop overall strategy and long-range plan.


* Successfully plan and launch Brand (Capital and Consumable) extensions aligned to Long term strategy.


* Enable sales team through creative/relevant consumer and electrophysiologist marketing campaigns


* Conceptualize and implement surgeon campaigns to drive awareness and usage continuum in market.


* Identify and create a network of KOLs and engage with them to build strategic relationships to drive 3D ablation brand objectives.


* Drive and achieve Net Sales and Profit (Marketing Contribution) objectives for the given brands.


* Implement portfolio management strategy with resource allocation, pricing, product mix, product rationalization, promotion, forecasting, channel strategies, etc.


* Partner with global supply chain to ensure availability of all products at all times.


* Partner with regional and global teams for launch, support and impactful planning.

Education:



* You will have a total experience of 3-5 years


* Experience in medical device marketing is preferred


* Experience in interventional devices or capital sales and marketing is preferred


* Cardiology healthcare industry knowledge and experience is preferred

Experience and Skills:



* You will be experienced in handling HCP KOLs


* You will be experienced in driving Non Clinical Stakeholder engagement, Patient Awareness initiatives and conducting Advisory Boards

Other:

Should be proficient in Hindi and English