Senior Brand Manager - Strategy & Innovation, Feminine Care

Senior Brand Manager - Strategy & Innovation, Feminine Care

Job Description

You’re not the person who will settle for just any role.

Neither are we.

Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference.

Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands.

In this role, you’ll help us deliver better care for billions of people around the world.

It starts with YOU. 

Do you have a consumer-obsessed mindset and passion for transformational innovation?  Are you always on the lookout for the next breakthrough opportunity and have a track-record of bringing disruptive innovation to life?  We are looking for a creative and proven innovator as a Senior Brand Manager, Strategy & Innovation (S&I) to help define the future of Feminine Care.

The Senior Brand Manager, S&I will lead brand building initiatives across North America for the Feminine Care portfolio as well as develop, gain support and lead three-to-five year strategy & innovation plans.

In this role you will assist in directing the work of Strategy & Innovation Brand Managers while also leading and influencing cross-functional partners in a matrix organization.  The ideal candidate is a creative and strategic thinker with a passion and proven track record for managing an innovation portfolio to deliver on business growth goals and push the boundaries of what's possible.

In this role you will:


* Drive the delivery of a validated, consumer-driven and transformational innovation pipeline to the brand team to bring to market


* Lead development of the Strategic Business Plan, guiding brand priorities over three-to-five-year horizon


* Create and refinement of foundational brand tools, including Brand Architecture and Demand Spaces


* Drive continuous development of innovation, renovation and commercial news pipeline in partnership with R&E.


* Collaborate with Global to drive scale and consistency of front-end innovation development


* Drive business model innovation including (but not limited to) import/export of winning innovation from total enterprise, agile concept and prototyping approaches and resources, and digital test market leadership through established eCommerce channels

We are seeking a passionate innovator who has the capability to grow and interact across multiple areas in our organization.  Additional Experiences:



* Delivery of business objectives for a brand including net sales, operating profit, gross margin, and market share including knowledge of full P&L levers


* Development of Brand Operating Plan and Annual Business Plans


* Development of brand building initiatives including brief development and execution of commercial programs in partnership with media and creative agencies.


* Understanding of distribution, pricing, shelving and mercha...